{"id":12639,"date":"2019-10-23T09:16:20","date_gmt":"2019-10-23T07:16:20","guid":{"rendered":"https:\/\/lemag-ic.fr\/?p=12639"},"modified":"2020-07-03T08:50:53","modified_gmt":"2020-07-03T06:50:53","slug":"terres-rouges-marque-territoire","status":"publish","type":"post","link":"https:\/\/lemag-ic.fr\/ic-fab\/terres-rouges-marque-territoire\/","title":{"rendered":"TERRES ROUGES marque son territoire"},"content":{"rendered":"<p>[vc_row][vc_column][vc_column_text]<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div class=\"edgtf-elements-holder   edgtf-one-column  edgtf-responsive-mode-768 \" ><div class=\"edgtf-eh-item    \"  data-item-class=\"edgtf-eh-custom-6922\" data-1280-1600=\"61px 12.8% 27px 12.8%\" data-1024-1280=\"40px 9.4% 25px 9.4%\" data-768-1024=\"40px 4.4% 25px 4.4% \" data-680-768=\"40px 4.4% 25px 4.4% \" data-680=\"20px 0px 24px 0px\">\r\n\t<div class=\"edgtf-eh-item-inner\">\r\n\t\t<div class=\"edgtf-eh-item-content edgtf-eh-custom-6922\" style=\"padding: 11px 14.8% 27px 14.8%\">\r\n\t\t\t[vc_column_text]<\/p>\n<h2><\/h2>\n<h2>Nouvel entrant sur le march\u00e9 de la sc\u00e9nographie urbaine, l\u2019agence multiplie les r\u00e9f\u00e9rences dans les secteurs du luxe et de l\u2019immobilier et se fait remarquer par ses r\u00e9alisations prestigieuses.<\/h2>\n<p>&nbsp;<\/p>\n<p>Ses faits d\u2019armes ont d\u00e9j\u00e0 fait la Une des journaux bien qu\u2019elle n\u2019ait qu\u2019un an d\u2019existence. <a href=\"https:\/\/www.terresrouges.com\/\"><strong>L\u2019agence sp\u00e9cialis\u00e9e en sc\u00e9nographie urbaine<\/strong><\/a>, Terres Rouges, sort aujourd\u2019hui de l\u2019ombre \u00e0 la faveur de prestigieuses r\u00e9alisations, \u00e0 commencer par la tr\u00e8s remarqu\u00e9e fa\u00e7ade Dior sur les Champs-Elys\u00e9es ou le dernier d\u00e9cor de No\u00ebl de Louis Vuitton place Vend\u00f4me. De belles r\u00e9f\u00e9rences qui ne doivent rien au hasard mais qui tiennent aux comp\u00e9tences et au carnet d\u2019adresses du dirigeant de l\u2019entreprise, Olivier Girardot, ancien pr\u00e9sident d\u2019Havas Events et ancien co-pr\u00e9sident d\u2019Athem.<\/p>\n<p>Fin 2018, Olivier Girardot reprend la soci\u00e9t\u00e9 Lemon Sign cr\u00e9\u00e9e il y a sept ans et d\u00e9cide de la transformer compl\u00e8tement pour continuer \u00e0 faire ce qui le passionne, de la sc\u00e9nographie urbaine. Son credo\u00a0: que le beau retrouve sa place dans la Ville.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>L&rsquo;ENTIT\u00c9 \u00ab\u00a0SC\u00c9NOGRAPHIE URBAINE\u00a0\u00bb DU GROUPE PIGMENTS<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>Il constitue son \u00e9quipe, une dizaine de personnes, et se rapproche d\u2019investisseurs pour assurer le d\u00e9veloppement de la structure. Terres Rouges int\u00e8gre le groupe Pigments, aux c\u00f4t\u00e9s de <strong><a href=\"https:\/\/www.dalcans.com\/\">Bleu Dalcans<\/a><\/strong>, sp\u00e9cialis\u00e9e dans la conception et l\u2019installation d\u2019architectures audiovisuelles et de\u00a0<a href=\"https:\/\/www.noirivoire.com\/\" target=\"_blank\" rel=\"noopener\"><strong>Noir Ivoire,\u00a0<\/strong><\/a>l\u2019agence de sc\u00e9nographie sp\u00e9cialiste du secteur immobilier. La nouvelle entreprise b\u00e9n\u00e9ficie ainsi d\u2019une palette de comp\u00e9tences qu\u2019elle peut mettre \u00e0 la disposition de ses clients, selon un mod\u00e8le qui se veut coop\u00e9ratif.<\/p>\n<p>&nbsp;<\/p>\n<h4>&gt; Lire aussi : <a href=\"https:\/\/lemag-ic.fr\/case-studies\/dior-tourne-page-champs-elysees\/\">Dior tourne la page sur les Champs-Elys\u00e9es<\/a><\/h4>\n<p>&nbsp;<\/p>\n<p>Au sein m\u00eame de Terres Rouges, l\u2019id\u00e9e de co-construction prime, avec un bureau d\u2019\u00e9tudes et une \u00e9quipe de cr\u00e9ation \u00e0 l\u2019\u00e9coute des clients, et des sp\u00e9cialistes capables d\u2019assurer la parfaite mise en \u0153uvre des id\u00e9es propos\u00e9es. Les march\u00e9s de l&rsquo;agence sont ceux de la sc\u00e9nographie urbaine et de la communication de chantier, exception faite des projets qui d\u00e9pendent d\u2019une r\u00e9gie patrimoniale. \u00ab\u00a0<em>La prochaine \u00e9tape sera plut\u00f4t d\u2019int\u00e9grer la production pour rester vigilant sur les co\u00fbts<\/em>\u00a0\u00bb, pr\u00e9vient Olivier Girardot.<\/p>\n<p>Aujourd\u2019hui, c\u2019est \u00e0 Paris que l\u2019agence a d\u00e9ploy\u00e9 son savoir-faire. Ses principaux clients\u00a0: de grandes marques de luxe comme Dior, Louis Vuitton, Dolce &amp; Gabbana, C\u00e9line, Baccarat ou encore Fauchon\u00a0; et le secteur de l\u2019immobilier, avec des acteurs importants comme Guibor avec <a href=\"https:\/\/lemag-ic.fr\/en-ce-moment\/belle-performance-de-belin-90-avenue-ternes-a-paris\/\"><strong>un projet encore visible en plein quartier de l&rsquo;\u00c9toile<\/strong><\/a>, Ardian, Hines et Vinci. De belles vitrines sur lesquelles Olivier Girardot compte d\u00e9sormais capitaliser pour se d\u00e9velopper aussi \u00e0 l\u2019\u00e9tranger.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-12664 size-large\" src=\"https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-Louis-Vuitto-web-1024x512.jpg\" alt=\"\u00a9Terres-Rouges-Louis-Vuitto-web\" width=\"1024\" height=\"512\" srcset=\"https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-Louis-Vuitto-web-1024x512.jpg 1024w, https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-Louis-Vuitto-web-300x150.jpg 300w, https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-Louis-Vuitto-web-768x384.jpg 768w, https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-Louis-Vuitto-web-1100x550.jpg 1100w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\">No\u00ebl 2018, Louis Vuitton, place Vend\u00f4me \u00e0 Paris \u00a9Terres Rouges<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" class=\"aligncenter wp-image-12656 size-large\" src=\"https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-DolceGabbana-1024x512.jpg\" alt=\"\u00a9Terres-Rouges---Dolce&amp;Gabbana\" width=\"1024\" height=\"512\" srcset=\"https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-DolceGabbana-1024x512.jpg 1024w, https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-DolceGabbana-300x150.jpg 300w, https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-DolceGabbana-768x384.jpg 768w, https:\/\/lemag-ic.fr\/wp-content\/uploads\/2019\/10\/\u00a9Terres-Rouges-DolceGabbana-1100x550.jpg 1100w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p style=\"text-align: center;\">En travaux pour deux ans, la boutique Dolce &amp; Gabbana de l\u2019avenue Montaigne, \u00e0 Paris, a opt\u00e9 pour une communication de chantier extr\u00eamement graphique. Le design est sign\u00e9 Ryuku Otsuka, Jenna Bickhardt et Nasia Chan, \u00e9tudiants \u00e0 l\u2019\u00e9cole Parsons. \u00a9 Terres Rouges.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><em><strong>Photo de Une : \u00a9 Terres Rouges \/ Hines.<\/strong><\/em>[\/vc_column_text]\t\t<\/div>\r\n\t<\/div>\r\n<\/div><\/div>[\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text] [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row]<\/p>\n","protected":false},"author":6,"featured_media":12665,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[145],"tags":[223,209,428],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Terres Rouges marque son territoire<\/title>\n<meta name=\"description\" content=\"Nouvel entrant sur le 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